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 Our Philosophy

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Bring home the essence of Australia:
Nature's gift to you and your family

 

Living Pure is the ultimate brand for carefully curated Australian products and lifestyle information.

Come with us on a luxurious journey, where tastebuds are treated to the premium essence of what Australia has to offer. If you are interested in the beauty and freshness that Australia is renowned for but also have a pallet for the finer things in life, join us in this revolution where the Australian lifestyle meets grandeur in food and healthcare products.

 
 
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Australia is a world class destination for travel experiences, fresh clean air and water. It also has one of the safest food supply chains in the world.

The Australian Food Standards Code ensures that food manufacturing processes are safe, hygienic, sanitary and clean.

 
 
 

AUSTRALIAN LIFESTYLE

The Australian way of life for the most part is centred on abundance. We are a vast nation with ocean, land, desert and sea adventures. There are world class dining options and a plethora of dining experiences. Melbourne in particular, where the Living Pure Australia head office is located, has been voted one of the world’s most liveable cities a number of years in a row. We have a safe and welcoming environment, a culturally diverse society, relaxed lifestyle and plenty of sports and recreational activities to support health and wellness, and also for hobbies and entertainment.

Australia is a stable, democratic and culturally diverse nation. We are multi-cultural with influences from many countries, cultures and continents.


Living Pure Australia encompasses a company ethos that embodies the high quality products we offer.

Our Living Pure products have been hand selected from numerous regions of Australia. We have sourced our ingredients and products from different places, where we believe the highest quality and most esteemed products can be found.

Australia has an exceptionally safe food supply. There are mandated policies and procedures that companies must abide by in order to be registered as a food business. These strict standards ensure that Australians are safe from the common illnesses and disease from unsafe food practices. We also have clean running water that can be consumed from the tap. There is low pollution and the air is safe for breathing. When we consider the environmental conditions of fresh air, clean running water, low pollution and a safe food supply, it’s easy to understand why Australian produce is so sort after.

 
 

However, Living Pure goes above and beyond to locate the best of the best, we source the highest quality, highest safety and finest tasting sources for all of our products. Living Pure is unique in that we are not just a healthy Australian brand but an Australian brand dedicated to offering products with positive health attributes and premium quality.

We are proud to offer our customers a selection of not just the most esteemed quality in food and health offerings but also the finest tasting and most premium quality we could find. Living Pure has travelled near and far within Australia to locate the best tasting premium offerings to ensure our customers have an exceptionally positive experience with our products. We are so fond and in adoration of each product that we feel they are also wonderful gift ideas, although you may want to purchase extra to keep some goodness for yourself, too!

 



 

Our Products

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Honey

 

We bring the unique taste of Australia direct to your table.

Living Pure is proud to share that all of our honey varieties are sourced from the pristine forests just outside South Eastern Australia. Every pot or jar of honey is maintained at about 35 degrees celsius during the manufacturing process; which is the same temperature found in the hive. During summer and warmer months, the temperature changes to about 40 degrees celsius. This ensures the high quality we source is never lost.

All of our honey varieties contain real honey. There are no cheap fillers and artificial sweeteners added. We take pride in stocking only the best honeys we could find. Our honeys are of such high quality that they change consistency in cold weather, like Mother Nature intended. Unlike some other honeys on the market, our honey contains only what we tell you, we hide nothing. So you may notice that in cold weather, our honey thickens and crystallises or forms granules. This is a normal process for honey. Simply warm the honey crystals by placing the jar in a bowl of warm water and allow the honey to ‘melt’ back to its original form.

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All of the Living Pure honey varieties are beautifully sweet and tasty. However, this is not at the expense of our health. The sugars in Living Pure honeys are bound to a good carbohydrate, fibre, which assists the body in digesting and absorbing the sugars. The fibre part slows down the digestive response which is good news for our waist size and also for helping to balance blood sugar levels.

Totally natural, Living Pure Premium Australian Manuka honey is sourced from the pristine forests that populate Australia’s lush eastern seaboard.

Our Manuka Honey is harvested from the blossoms of an Australian native myrtle tree, the indigenous Leptospermum Polygalifolium bush, which is renowned for its potent antimicrobial and antibacterial qualities. It has been found to have the most powerful anti-bacterial properties of honey in the world. Manuka Honey is one of Mother Nature’s natural wonders, and can enhance general health and vitality, naturally.

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Olive Oil

 

Living Pure Premium Extra Virgin Olive Oil is “Liquid Gold from Australia’s heartland”.

Considered by many to be the king of olive oils, Extra Virgin Olive Oil is renowned for its extraordinary health benefits and luscious flavour. Our olive oil boasts an impeccable pedigree, hailing from a world-class olive grove and processing facility in the rich heartland of regional Australia.

Made from the first pressing of olives, the olive oil is extracted using the time-honored tradition of cold pressing, where no chemicals and only a small amount of heat is applied. This process, which has been applied for many generations, ensures the flavour and texture, and remains pure and consistent, bottle after bottle.

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Living Pure Premium Australian Extra Virgin Olive Oil is an award winning olive oil recognised for its superior quality and flavour by the Royal Melbourne Fine Food Awards, hosted by the Royal Agricultural Society of Victoria.

The Australian Olive Association (AOA) have established the Australian Standards (AS 5264-2011) that outline a strict Code of Practice of classifying oils. To be classified as extra virgin olive oil, it must be ascertained that the oil has been extracted from the olive by mechanical processes only, and has also passed tests assessing chemical and taste (organoleptic) quality.

Living Pure Premium Australian Extra Virgin Olive Oil meets the strict Australian Standards classification and certifies as a high quality extra virgin olive oil. 100% fresh healthy juice from the olive.

Living Pure Premium Australian Extra Virgin Olive Oil is very stable. It is rich in antioxidants and has high levels of ‘healthy’ monounsaturated fats. Our Extra Virgin Olive Oil is an excellent choice for cooking as it is able to maintain its flavour and nutritional value in temperatures up to 210 degrees. It is perfect for frying all food including meats, seafood and vegetables. A wonderful cook’s companion! Living Pure Premium Australian Extra Virgin Olive Oil displays tropical fruit aromas, low bitterness and a mild pepperiness on the palate. It is a delicate to mild oil, ideal for all forms of cooking; from stir-frying to baking. It can also be used in marinades, with salad dressings, drizzled over finished dishes or simply savoured all on its own dipped into with bread.

 
 
 
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Skincare & Beauty

 

Bathe in the luxury of this hand selected collection of our Australian Natural Soaps.

At Living Pure we believe that optimal wellness is not just a product of the foods and drinks we take in – achieving our ideal state of health is only possible with a holistic view of living; such that there are many important considerations to optimal wellness in addition to foods and drinks. Living Pure seeks to offer a beautiful array of products designed to target the full person. One of these offerings is our Living Pure Australian Natural soap range. Living Pure Australian Natural Soaps are beautifully soothing, infused with essential oils and made from pure plant oils. They are free from petro-chemicals, sodium laurel sulphate, animal fats, propylene glycol, and are not tested on animals.

There are many soap ranges that claim to offer the finest ingredients, however what further differentiates ours with others is that Living Pure Australian Natural Soaps use a “triple milled” technique in the manufacturing process. The soap blend passes across heavy duty stainless steel rollers a minimum of three times. This recurrent milling of the soap blend crushes the soap, making it into an exceedingly fine and smooth paste, before being moulded into the final bar shape. This time honoured technique, together with contemporary concepts and natural ingredients make our soaps smoother and longer lasting. Living Pure Australian Natural Soaps are of the highest quality, leaving your skin clean, fresh and moisturised all day long. As a result, our entire soap range is smooth, soft, velvety and luxurious on the skin. Using our soaps for bathing makes bathing at home feel like a premium day spa.     

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Although the luxuriousness of our soap range speaks for itself, the very act of using a beautifully aromatic soap containing natural and healing ingredients is one of the simplest, most cost-effective ways we can nurture our physical body every day. When we take the time to nurture our body on the outside, such as regular use of the Living Pure soap range, can create a cascade of reactions within the body that promote relaxation, better management of stress and an enhanced level of alertness. In the long term, these internal responses are important for achieving our desired state of health and ultimately reducing the danger of illness and disease.

Whatever your preference, we have a deluxe soap for you. Did you know that our entire soap range is free from toxins and therefore suitable for use during pregnancy. The Living Pure soap range is also sensitive enough for use on babies and those with sensitive skin.

We love them all so it’s difficult to choose a favourite, but if you’re looking for a little guidance to help with your preference, check out our list below:

  • Eucalyptus Soap: Provides an overall antiseptic, antibacterial and antifungal solution for the body with no added abrasives.

  • Essential Lavender Soap: Contains pure lavender oil to influence mood, calm down the body and promote relaxation.

  • French Pear Soap: Supports skin suppleness and softness with the natural addition of the antioxidant called catechins.

  • Chilled Sangria Soap: Infused with citrus notes to refresh and invigorate all of the senses, leaving the skin feeling fresh.

  • Rose Geranium Soap: Lovingly contains pure aromatic rose geranium oil extracted from soft rose geranium flowers that have been used for centuries in Ayurvedic practices for mind-body healing.

  • Goats Milk Soap: Naturally rich in beneficial alpha-hydroxy acids for facial and all over body cleansing and soothing for skin conditions such as dermatitis, psoriasis and eczema.

  • Mango Butter Soap: Filled with mango aromas to evoke a tropical summer vacation and rich in beta-carotene to support and nourish the skin’s outer layer.

  • Manuka Honey Soap: Naturally an antibacterial support for the skin to improve skin ailments, balance facial and overall skin oils; whilst delivering a stunning Manuka honey fragrance.

  • Olive Oil Soap: Beautifully rich in olive oil’s phenolic acids that are easily absorbed into skin for nourishing, cleansing and moisturising.

  • Lemongrass and Lemon Myrtle Soap: Blessed with the soothing but invigorating aromas to awaken and enliven in the morning or refreshen a tired body in the evening.    

 
 
 
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Supplements & Superfoods

 

Australia’s great treasure trove of diverse plant and animal life ranks one of the highest in the world.

A truly unique environment, Australia has more than one million native species of plants and animals. Many of the flowering plants, mammals, birds and fish are found nowhere else on the planet.

Australian food growers and producers are esteemed for working in harmony with existing ecosystems to protect our special habitat. Across the many different natural environments of this vast country, wherever possible, food is grown and produced without using synthetic chemicals such as pesticides or artificial fertilisers. As well as caring for the land, these organic farming practices are utilised to also ensure the welfare of our animals. For instance, ‘free range’ animals are not caged or kept in feed lots, and growth-regulating drugs, steroids, hormones or antibiotics are not administered.

Clean air is also necessary for the wellbeing of all living things. The amount of air pollution has a significant impact on the natural environment and our health. In one of the world’s least densely populated countries, the air quality in Australia rates highly. In Australia, emissions from greenhouse gasses and air pollutants are closely monitored as well as ongoing research and development underway for increasing renewable energy equipment and use—promoting the high air quality fundamental for life.

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At Living Pure we strive to source healthy and nutritious food that is sustainably and ethically grown in a low pollution environment. All our Living Pure Vitamins are manufactured in Australia and are registered with the Australian Therapeutics Goods Association, adhering to strict Australian production, preparation and labelling standards and regulations.

 
 
 
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Wine

 

The Australian wine industry boasts more than 60 wine regions.

Our Wine Collection is sourced from many of these rich and diverse wine regions. We aspire to source all wine types—from reds, whites, fortified, sweet to sparkling. All our wines pair well with food and are best enjoyed with other people.

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The Living Pure Wine Collection is fastidiously sourced from wine growers and wine makers across this vast continent to create excellent wines. Each of our wines have a unique story to tell about the region and vineyard that it was grown, the climate and soil type, the grape variety, vine management techniques and ripening times.

As one of the new world’s foremost wine producing nations, Australia is truly unique because of the climate and soils it enjoys.  The sixth largest country by total area, Australia has some of the oldest geology and most complex soils in the world, and is so vast that almost every climate and soil type can be found.  This places Australia in the enviable position of being able to produce all of the major wine types, from sparkling to red and white wines, as well as sweet and fortified wines, many of them highly acclaimed and world-renowned – Australian wines have won medals at almost every major international wine competition.

The main wine producing regions of Australia are found in the cooler south east of the country and are typically centred along the coastline.  With more than 60 wine-producing regions, it is the vineyards of South Australia (including the Barossa and Clare Valleys, Coonawarra and McLaren Vale), Victoria (Yarra Valley, Rutherglen) and New South Wales (Hunter Valley, Riverina) that produce most of Australia’s wine, with Tasmania, Queensland and southwest Western Australia (Margaret River and Swan District, north-east of Perth) also producing wines of great quality and acclaim.

Presently, the Living Pure range of wines are sourced from South Australia, with a focus on the Barossa Valley, McLaren Vale, Coonawarra and Limestone Coast wine regions – regions that are synonymous with Riesling, Chardonnay, Shiraz and Cabernet Sauvignon – varieties that are all suited to South Australia’s climate (typically warm days and cool nights during the ripening months) and widely varying soils (from relatively low-fertility clay loam through to more sandy soils).

Living Pure work collaboratively with a négociant (merchant) winery based in Melbourne, Victoria, to source only the finest fruit from the most optimal vineyard sites in these regions to produce elegant and sophisticated wines of the highest quality that are suited both to immediate enjoyment and longer-term cellaring.  It is through this relationship with our négociant winery that Living Pure is able to oversee all aspects of the wine production, from which regions and vineyards the fruit is sourced, to the quality of the fruit, and ultimately the sophisticated winemaking techniques that are employed to make our fine wines so special.

Consistent with our values of purity, balance, harmony and beauty, the Living Pure range of wines encapsulate the environments from where the fruit is grown – where the air is fresh, the water clean, and the earth tended with care – and are a true expression of pure living through clean agriculture at harmony with the environment.  In keeping with these values and with sensibility in mind, Living Pure recommends that our wines always be enjoyed in moderation with family or friends, accompanied by food, and balanced with a healthy lifestyle including exercise and good eating.

 
 
 
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Wool

 

Australia is the biggest exporter of wool in the world.

There are about 34,000 wool growers across Australia that produce high quality wool.

Australian farmers have been producing wool for generations in the unique rural Australian landscape. From the highlands of New South Wales and Tasmania to the pastoral zones of Western Australia, South Australia and Queensland, Australian wool growers and producers have immense experience in a range of natural environments.

The Australian wool industry is committed to responsible farming. Evolving management practices, using organic production of wool where possible, protect the natural environment and assure the welfare of the animals.

At Living Pure we strive to source the best Australian wool for our high quality luxury quilts. Soft and comfortable, our fine Living Pure quilts ensure a restful sleep, naturally.